Apple Store Windows - Snowglobe
Motion loop in Apple retail store window displays around the globe, demonstrating the capabilities of the iPad to the world after its launch. We developed 11 localized versions in seven languages with attention to geo-specific details, such as country unique apps, books, and other localizable features. This festive version launched after Thanksgiving, replacing the original iPad demo just in time for the holidays.
Motion and installation design by Raygun Studio and Apple Creative Director Michael Fisher.