SIERRA CLUB'S TRAIL BLAZERS BALL / INVITATION
Following true north on our design map, we used retro-styled illustrations, typography and palette for the 2015 Trail Blazers Ball – Sierra Club’s annual “green-tie” fundraiser. With a “glamping” trip as our inspiration, the invitation was die cut in the shape of a tent that opened to reveal event logo and details. In keeping with Sierra Club’s mission, we chose 100% PCW recycled paper for all elements in the invite package, which also included a program schedule, sponsor list, reply card and envelope.
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